Beyond the Crisis - Communications

Wednesday, May 27, 2020

10:00am - 11am - Webinar (BigBlueButton Web Conferencing)

Free Session - RSVP Required

About this session:  Leading Your Team Through a Crisis: The Necessities of a Crisis Communication Plan

You can measure the effectiveness of an organization by how their leadership manages a crisis. By the time most people realize they need a well thought out crisis communication, it's too late. In this webinar participants will learn how to build a crisis communication plan for immediate use that can be scaled up or down for a team of any size. Topics covered will include:

· Identifying stakeholder roles and interests

· Crafting messaging

· Communication tools

· Managing communications during a fluid and ever-evolving situation

· Leveraging communications to best position your company for the future

About the Presenter: Ximena N. Larkin, Founder, C1 Revolution

Ximena N. Larkin is a communication consultant, writer and publicist. Her expertise is in brand reputation and management. She is the founder of C1 Revolution, a communication consultancy, which has worked on public relations campaigns for the Four Seasons Mexico City, Bank of America Chicago Marathon (2017, 2018, 2019), Portillo's and various nonprofits, start-ups and notable personalities—including Bill Daley, former Chief of Staff to President Barack Obama, and former Secretary of Commerce under President Bill Clinton, during his mayoral run.

She began her career working on in-house communication teams at Walgreens, DePaul University, MLB's Chicago White Sox and iHeart Media. Her writing has appeared in CNN, Forbes, Chicago Sun-Times, New York Magazine, Entrepreneur, Food & Wine and more. She received her bachelor's in communication and master's degree in journalism from DePaul University.