Fundraising 101

Wednesday, November 6, 2019

REGISTRATION CLOSED. THANK YOU FOR YOUR INTEREST.

8:30 - 9:00am - Networking and Coffee
9am - Noon - Workshop

Half-Day Workshop: $90

About this session: Are you new to the fundraising profession? Is your organization building a formal fundraising program for the first time? Where do you start? Is your mission clear and meaningful to your prospective donors? What resources are needed to establish a program or take an embryonic program to the next level?

Raising necessary funds to support your organization's mission can seem like a daunting task. In this competitive landscape, getting the basics right is critical to a sustainable plan. In this interactive session, we will unpack the fundamentals of a successful fundraising program. Learn what your colleagues are doing and leave with an outline of a fundraising plan that you can utilize today.

Who Should Participate:  Anyone new to the non-profit sector or new to fundraising. Anyone who has responsibility for the fiscal health of an organization or anyone who wants to learn about fundraising.

About the Presenter:   Anedra Kerr,  Chief Advancement Officer, Francis W. Parker School

Anedra is an enthusiastic, results-oriented fundraising, marketing and leadership development professional with over 20 years of experience. She currently serves as the chief advancement officer at Francis W. Parker School in Chicago, one of the country’s leading independent schools. In this capacity, she serves as a member of the school’s senior leadership team and oversees teams in the areas of development, communications and admissions. Prior to Parker, Anedra served as chief development officer at After School Matters, where she led development efforts and launched the largest fundraising effort in the history of ASM. During the course of the prior 16 years, Anedra worked in several different executive-level positions at the charitable foundation of Advocate Heath Care. She has significant experience in designing, planning and implementing major fundraisers; managing donor relationships and fostering staff and leadership development. She served for four years as an instructor in the Undergraduate Leadership Program at Northwestern University and has served as a speaker, panelist and moderator for industry related workshops across Chicago. Anedra currently serves on the board of AFP Chicago and formerly served on the advisory board of the Axelson Center for Nonprofit Management at North Park University. She has a BS in marketing from Hampton University and a MS in communications from Northwestern University.