Brand Building for Social Impact
Admission
- $90.00 - Half Day-Full Price
- $72.00 - Half Day-Forefront operating nonprofit member
- $72.00 - Half Day-<$1 million budget at nonprofit organization
- $72.00 - Half Day-5 years or less experience in sector
- $72.00 - Half Day-Undergrad and Graduate Students
- $72.00 - Half Day-NPU or ECC Staff
Description
Wednesday, November 28, 2018
Registration is closed. Thank you for your interest.
8:30 - 9:00am - Networking and Coffee
9am - Noon - Workshop
Half-Day Workshop: $90
About this session: Your brand is a valuable asset that can drive growth for the future. How can you position your organization to engage a wider audience of supporters in your mission? Join us to evaluate the strength of your brand and learn how to apply expert techniques to build and leverage your brand to drive growth, on any size budget. We will review case study examples and discuss practical tools. This is an interactive session in which you will exchange ideas with peers and walk away with ideas to put into practice right away.
About the Presenter:
Stephanie Rath, Vice President of Marketing and Brand Management, YMCA of the USA
Stephanie Rath is passionate about leveraging the power of brands to drive social change. She serves as vice president of marketing and brand management for the YMCA of the USA. Previously, Stephanie served as director of marketing for Feeding America, the largest hunger-relief charity in the U.S. Prior to joining the nonprofit sector, Stephanie spent twelve years running food and beverage brands in progressive marketing leadership roles with Quaker Oats and PepsiCo. She is a featured speaker and facilitator whose high-energy, interactive sessions receive rave reviews. Stephanie is graduate of Yale University.
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